Head of Marketing
- Recruiter
- Ball and Hoolahan
- Location
- Hampshire
- Salary
- £neg
- Posted
- 12 January 2021
- Closes
- 09 February 2021
- Job Function
- Brand / Product, Marketing, Sales / Business Development
- Contract Type
- Permanent
- Hours
- Full Time
Head of Marketing
Hampshire/ Surrey, £neg
Fantastic newly created role for a growing board games and card game company based in Surrey/Hampshire. Ideally you will come from a gaming entertainment background with significant expertise within traditional FMCG in a local (UK) senior role:
Fantastic newly created role for a growing board games and card game company based in Surrey/Hampshire. Ideally you will come from a gaming entertainment background with significant expertise within traditional FMCG in a local (UK) senior role:
- Lead and deliver the overallcompanybranding and image.
- Work with external partners including the global team to oversee local adaptation and implementation of the marketing strategies for the UK's top brands/products
- Identify opportunities for growth- including via comms and NPD
- Develop marketing plans (annual and longer term)
- Set and manage marketing budget
- Work with commercial team tomaximise sales through improving consumer demand, retail placement andother initiatives
- You will be a senior marketing leader who has had significant experience managing teams and agencies withina games/ entertainment or FMCG environment
- Experience in bigger blue chips as well as more entrepreneurial environments
- Happy to be strategic, enjoy creative and financial accountability but happy to be hands on
- Successful role out of local (UK ) initiatives, strategies and NPD
- Proven success in improving consumer awareness, loyalty and consideration