Product Marketing Manager - B2B Software - Fully Remote

Location
England,London
Salary
£55000.00 - £65000.00 per annum
Posted
26 November 2020
Closes
03 December 2020
Ref
3898610
Job Function
Marketing
Contract Type
Permanent
Hours
Full Time
Your new company We have partnered with a fast- growing, global analytical software business whose solutions are used by some of world's most well- known brands and media agencies. Due to recently being acquired by a larger organisation and implementing a new global management team they are now growing out their Marketing function and looking for a Product Marketing Manager, the role is 100% remote and the company truly embrace flexible working patterns - they are an outcomes focused business! Your new role You will lead the development and implementation of the product marketing strategy, taking full ownership. You will develop and evolve market segmentation for each product offering and gain a thorough understanding of customers needs. You will create consistent positioning statements and messaging and analyse sales data and channel information to create plans to improve product line sales. You will write compelling copy for different audiences and explain the customer led benefits of specific product line to customers to inform and motivate. You will keep abreast of new social media sites, web technologies and digital marketing trends and implement new tactics in campaigns. What you'll need to succeed You will have demonstrable product marketing experience and best practises and be able to design and lead integrated cross- functional product marketing campaigns from concept to execution. Ideally you will have experience within the AdTech/Martech space with excellent written and verbal communication skills with the ability to influence cross-functional teams and work collaboratively with sales, marketing and product management. What you'll get in return In return you will receive an excellent salary of up to £65,000+ package. What you need to do now If you're interested in this role, click 'apply now' to forward an up-to-date copy of your CV, or call us now. If this job isn't quite right for you but you are looking for a new position, please contact us for a confidential discussion on your career.

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