Cooperative Marketing Manager

Recruiter
Visit Jersey
Location
London / Southern England. Initially they will be expected to work remotely, but would be expected to travel to Jersey and key markets and regions as required.
Salary
£55K pa.
Posted
20 November 2020
Closes
18 December 2020
Contract Type
Temporary
Hours
Full Time
Working with partners on and off-island, Visit Jersey aims to ensure Jersey is marketed in an inspirational and creative way to develop new opportunities to promote Jersey and are seeking a marketing professional with airline experience to shape this approach, to grow the relationships we have with our transport partners, ensuring Visit Jersey optimises its cooperative marketing activity; maximises our return on investment; and drives more visitors to Jersey.

Visit Jersey is keen to develop new opportunities to promote Jersey and is looking for candidates with the following expertise to deliver this-
  • Minimum 5 years airline marketing experience, ideally working with tourist boards and third parties to promote leisure travel and increase sales.
  • Above and below the line marketing experience in traditional and digital channels.
  • Experience in media planning, buying and the auditing and evaluation of activity.
  • Commercial acumen, able to analyse and interpret data, market potential and marketing performance. Understanding of route development and the drivers of access and market opportunities.
  • Proven track record in the successful delivery of cooperative marketing campaigns.
  • Budget management and reporting.