Catalogue Marketing Manager
Exciting newly created B2B Catalogue Marketing Manager job for a growth business in Poole Your new company You will be working for a rapidly growing B2B businesses in the UK, who despite the recent Covid19 pandemic have experienced significant growth and are now looking to recruit a career minded Catalogue Marketing Manager to join their management team and work in their head office in Poole. It's a unique opportunity to work for a highly respected product led business who are challenging some of the biggest names in industry. There is an excellent benefits package, parking on site and there is scope for the role to develop as the company continue to grow. Your new role You will be playing a critical role in the business, responsible for all the printed direct marketing campaigns, with a view to increasing the acquisition and retention of B2B customers at a better cost. You will be tasked with delivering continued growth in sales, profitability, and customer files for core business areas. Key duties will include * Responsible for managing and improving catalogue programmes * Set and manage catalogue production schedules, coordinating proofing and ensuring the delivery of all catalogue KPI's * Improve catalogues by developing and testing specification and mailing elements. * Quarterly liaison with external printers and mailing houses for quotes * Hands-on leadership of catalogue production team, to continuously innovate and optimise layouts, designs and production processes for all printed marketing. * Working with the senior management team to drive new group direct mail projects * Researching and proposing lucrative new or alternative direct mail ideas What you'll need to succeed You will have a proven track record in senior catalogue marketing positions; ideally within a B2B product based context, where you have proactively managed and optimised direct mail and/or print campaigns, diligently managing and optimising budgets and production schedules. You will have a strong understanding of core metrics and catalogue analysis, with a highly commercial and inquisitive mindset. You will have experience of managing a small team, as well as influencing designers etc. What you'll get in return * Competitive salary and bonus structure * Discounted gym membership * Bonus Staff Incentives after 1 year of service * Increasing holiday entitlement * Further training opportunities supported to help advance development * The chance to work in a challenging yet rewarding workplace where no two days are the same * Onsite parking and easily commutable from all of Dorset What you need to do now If you're interested in this role, click 'apply now' to forward an up-to-date copy of your CV, or call us now and ask for Andy Parker our specialist Marketing, Digital & Comms recruiter. If this job isn't quite right for you but you are looking for a new position, please contact us for a confidential discussion on your career.
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