Head of Marketing
Head of Marketing Circa £55,000 Manchester I'm working with an exciting company who operate within the property sector. They own buildings nationwide, from homes to flats. They are looking for an experienced marketer to join the team as Head of Marketing In this role you will be taking a lead in all business related marketing activity, including all strategy and brand management. Role * Lead marketing communications across public relations, marketing and multi-channel online/offline activity. * Develop and implement marketing and brand strategies to support new and existing products and services. * Implement key marketing performance metrics and tracking tools to provide market research, forecasts, competitive analyses, campaign results, and consumer trends * Champion the brand, ensuring strategic alignment, embedding of key behaviours, quality of output and approach. * Develop and implement strategic ongoing media, influencers and community relations programmes * Act as brand guardian, responsible for enhancing and maintaining company image * Oversee external agencies * Plan and manage annual marketing budget Requirements * Strong marketing and communications planning background, ideally gained within an agency or in-house marketing environment with experience in developing and delivering integrated strategies and campaigns. * You will also have significant experience in advising colleagues on communications planning and prioritisation. * A track record of successfully designing and delivering multi-channel, response driven communications and marketing campaigns in a complex organisation. * Significant experience of the whole marketing mix, with specific experience of leading integrated marketing programmes from strategy to execution * Experience of managing suppliers, partnerships, marketing budgets and long-term strategic planning. * Track record of influencing stakeholders to build your credibility, you will be an excellent communicator with the ability to inspire individuals to work more effectively. About us: Better Placed is undoubtedly one of the UK's leading Marketing Recruitment specialists. Over the last 10 years, we have been placing talented people into businesses across multiple sectors including FMCG, Retail, Financial Services and Agency. With offices in Leeds, London and Manchester, we are "better placed" (sorry!) to recruit marketing and digital talent for some of the UK's, and even world's biggest brands.