Digital Marketing Specialist

Location
England,Hertfordshire
Salary
£30000 - £35000 per annum
Posted
01 October 2019
Closes
29 October 2019
Ref
14046887/001
Job Function
Marketing
Contract Type
Permanent
Hours
Full Time
* Work with the digital and wider marketing teams to drive customer acquisition and increase customer loyalty. * Analysis of data and reports to better identify new opportunities to drive business revenue and digital marketing cost efficiencies.

Client Details

A strong joint venture between two successful brands, responsible for a total of three brands.

Description

* Work with digital team and wider marketing team to drive customer acquisition and increase customer loyalty * Analyse the progress & outcome of each campaign, provide reporting and recommendations to relevant stakeholders * Identify new opportunities to drive business revenues and drive digital marketing cost efficiencies * Analyse data / reports from the customer insight team to provide recommendations and drive future digital marketing initiatives * Perform relevant research to understand shoppers' motivations and desires * Prepare creative briefs for producing assets needed for marketing initiatives * Work with Google, Facebook and other external parties to drive team KPIs

Profile

* A strong humanities or quantitative degree * 1+ years' experience with Google Ads & SearchAds 360 Preferred (in addition to minimum) * 1+ years' experience with other Google Marketing Platform tools & Facebook Business Manager * Experience with Microsoft Office, in particular Excel * Experience in a ecommerce or retail environment

Job Offer

An attractive salary + benefits

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