Digital Display Manager
Your New Company You will be working for an international online marketplace for people renting accommodations. This award-winning company has been rapidly expanding and are looking to grow their team in London. Your New Role In your new role, as Display Specialist, you will be responsible for developing strategic marketing plans and optimising acquisition costs for various channels including: search, GDN, native, social media channels and retargeting. You will use data driven marketing to identity trends/patterns and key opportunities for innovation. You will assess and develop new advertising opportunities and effectively communicate the marketing analysis and results to relevant stake holders. You will own the learning agenda and measurement framework development for large scale, high impact campaigns to improve core KPIs. You will develop a deep understanding of the company's product, audience and the buyer's journey that will impact your decision making within the role. What You Need To Succeed To succeed you will possess the following competencies: * You have 5 years' experience in a similar role * Hands-on experience in all Display channels and in planning and buying digital media, understanding of the digital marketplace, inclusive of ad-tech and programmatic opportunities * Strong in delivering results to drive higher performance while optimizing KPIs * Strong experience of delivering and optimizing marketing campaigns to performance metrics * Proficiency with online tracking/reporting systems * Excellent communication skills In return, you will get a day rate between £300 - £350 (LTD).
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