Senior Press Officer

2 days left

Location
England,London
Salary
£200.00 - £250.00 per day
Posted
24 May 2019
Closes
21 June 2019
Ref
3602177
Job Function
Marketing, PR/Publicity
Contract Type
Temporary
Hours
Full Time
As a senior press officer, you'll be part of the press office team in our external communications and marketing function. You will play a vital role in supporting the head of media and digital to build and protect the reputation of the organisation to manage its relationship with the media. A large focus of the role is proactively delivering media plans and engagement strategies to promote the published reports to its audiences, working across a vast spectrum of topics and media to achieve high quality coverage. With a good grasp of both digital and news media, you'll be confident in explaining complex issues, improving awareness and increasing engagement of the important work we deliver. You'll need solid experience of generating quality media coverage across traditional and social channels and experience using digital content, such as podcasts, infographics and photographs, to support your communications. You will need to be able to work well under pressure and pick up new tools quickly. Above all, we are looking for someone who is confident and capable in media handling on often complex and sensitive subjects. The senior press officer will be expected to deliver the following: * Use your knowledge of the UK national, regional, specialist, broadcast and online media to ensure media activities are relevant, targeted and reflect the emerging news agenda and the organisation's developments * Work closely with auditing teams and colleagues across the organisation to develop appropriate and targeted media plans in support of publications and programmes of work, identifying risks and opportunities for reputation * Proactively and reactively communicate our work to key audiences and handle high-profile and sensitive media issues, providing clear, trusted briefs to media and internal and external stakeholders * Build ongoing relationships with internal stakeholders to gather ideas, intelligence and trends and use this to inform thinking and media handling * Draft key messages, press notices, pitches to journalists, synopses, articles, lines to take, twitter posts, blog articles and social media updates * Handle media enquiries in a timely and accurate manner * Manage press briefings, interviews, round tables and build close relationships with key target journalists, including proactively pitching to a broad spectrum of media * Manage the media grid of upcoming publications, programmes of work, events and other activities * Contribute towards social media management, including leading on delivering digital and social tools such as podcasts and coming up with new ideas to engage with audiences * Monitor traditional and social media, as well as specialist media publications * Publish communications across channels, including the website * Provide advice and counsel to colleagues on all media related matters * Stakeholder engagement with Parliament, government departments, Number 10, and audited bodies' press offices * Analyse media monitoring results to assess the effectiveness of media strategies and inform future proactive and reactive media activity. Ensure planned strategies and activities take into consideration the recommendations and lessons learnt from evaluation of previous activity * Translate sometimes very complex audit issues into plain English * Contribute towards raising the profile and reputation of the press office internally and externally. Help manage external suppliers * Support the head of media and digital on wider communications issues and plans and work as acting head in her absence * Assist as required in other communications with stakeholders including the Annual Report and the website. * Provide briefing and media advise to PAC chairman and PAC press officer The successful candidate will be able to demonstrate the below: - * Educated at a degree level and have solid experience of media relations * Excellent communicator, with an ability to shape messages and content to suit the target audience * A good grasp of both digital and news media and the ability to pick up new tools quickly * An interest in parliament, government and current affairs * Experience working on media relations in a press office or other news media environment * Strong media relations experience, including examples of working with a broad range of journalists and media outlets to secure positive, quality coverage and an understanding of the changing media landscape * Experience using digital content and assets to support communications and reach audiences * Ability to prioritise work and strategically forward think * Ability to create, manage, deliver and measure traditional and social media plans * Develops effective working relationships and works constructively with internal and external stakeholders to gain their support and expert opinions Provide clear advice and recommendations, whilst effectively explaining complex issues to a range of colleagues and stakeholders * Proficiency in traditional and social media monitoring and Microsoft Office packages, including Word, Excel, PowerPoint and Outlook * Be able to identify what issues will be of media interest and give clear and trusted briefing to media and other stakeholders * Confident and capable in translating complex and sensitive subjects into simple language and media handling on a proactive and reactive basis * Able to work well under pressure and respond to enquiries at short notice If this role is of interest, please do apply ASAP with an up to date word version of your CV highlighting all your relevant experience.

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