Associate Director of Marketing

£75000 - £85000 per annum
24 May 2019
21 June 2019
Job Function
Contract Type
Full Time
A leading NHS Trust in London are looking for a new permanent Associate Director of Marketing and Communications to join the team. First stage interviews - 11th June 2019 and it is a band 8d position.

Client Details

A leading NHS Trust in London are looking for a new Marketing Director


-They will advise the board and senior management team on the marketing and communications strategies -They will set the marketing strategy -They will drive effective marketing communications for internal and external audiences -They will lead on marketing campaigns -Work with the heads of marketing and communications to develop a channel optimisation strategy and oversee its delivery -Ensure the ongoing performance effectiveness of marketing and its resources -They will bring to live the brand vision and brand proposition together with lead the brand strategy -They will determine the marketing budgets -They will develop needs-based customer insight and segmentation processes and research -Line management of a substantial Communications and Enquiry line function -Manage across the Marketing and Communications team, bringing together team members who have not historically worked together before -The role reports into the Director of Strategy


-Experience in marketing planning -Experience of successfully leading a marketing team and delivering effective campaigns -Experience of developing an effective strategy for an organisation's digital presence -Experience of working with agencies, media strategy and buying, digital transformation -Knowledge of marketing theory -Knowledge of marketing, communications across channels, techniques- including digital, data and performance -Broad understanding of a range of digital media tools -Understanding of branding theory -Planning and organisational skills to formulate long-term strategic plans involving uncertainty and which will affect the whole organisation -Proven record of working to tight deadlines -Ability to manage a budget -Ability to evaluate marketing initiatives both quantitatively and qualitatively and ensure future initiatives are informed by this learning

Job Offer

Permanent opportunity Band 8d position Central London offices Fantastic opportunity within a leading NHS Trust

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