Marketing Analyst £30,000 - £35,000 depending on experience + Benefits South Yorkshire A Leading B2B organisation based in South Yorkshire Due to an increase in activity, my client is actively looking for a forward thinking Marketing Analyst to join their growing team. This role is responsible for marketing data, looking at current and historical performance as well as customer and prospecting behavioural data to assist in key decision-making. Responsibilities * Pulling data to enable work flow and report writing to enable business functionality. * Working with the department leads providing deep dive investigations where required. * Enabling the Marketing team to monitor the key metric performance of offers and service developments in BAU activities and in project and pilot offerings. * Creation/update and development of a standard MI pack for the Marketing Department. * Detailed analysis, considering the marketing channels and mediums of our prospects and customers. * Working alongside the Marketing Team leads to develop a lead gen focused MI pack. * Developing and adapting complex pricing models to understand the opportunities and risks in our pricing responses. * Working with wider teams to understand their processes, to ensure profitable pricing. * Development and ownership of standard MI. Producing internal and external weekly and monthly reporting designed for business decision support. * Building management information reports for review and analysis Personal Profile * Proficient in Oracle SQL, Tableu or SAS data interrogation tools and techniques * Advanced user of MS Excel / Access * Extensive experience in a data driven, high volume, customer marketing environment * Excellent communication, presentation and engagement skills * Senior influencing and relationship management skills * Knowledge of relevant Data Protection, Information Security and Data Processing legislation If you are an experienced Marketing Analyst who would be available to start at short notice, please contact Samantha Oswald on 0113 200 3755 regarding this opportunity.
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