Marketing Executive

Recruiter
E M R
Location
England,London
Salary
£35000 - £38000 per annum
Posted
22 March 2019
Closes
22 March 2019
Ref
1631474
Job Function
Marketing
Contract Type
Permanent
Hours
Full Time
A leading credit cards issuer based in London is seeking a B2B Marketing Executive to create and implement marketing programs to drive usage. Responsibilities: * Work closely with local product teams to understand the product strategy and build effective marketing plans and campaigns to help drive business goals * Lead the management of network events, engaging external and internal key stakeholders * Lead innovation and thought leadership on new ways to connect with B2B customers, via our Insight Network events, including digital and social channels * Manage the execution of business wide perception of coverage strategy * Manage the seamless delivery of B2B wide marketing campaigns throughout the year * Responsible for end to end campaign execution including effective targeting, creative development, delivery, campaign analysis and budget management * Work across the UK Marketing team to identify new opportunities that deliver marketing efficiencies and drive business results at scale * Budget campaign management Requirements: * Proven experience in B2B end-to-end multi-channel campaign management * On and off-line B2B marketing experience is essential * Ideally experience in financial services or in a regulated industry * Strong communication and interpersonal skills with the ability to manage campaign delivery (input and approvals) from multiple stakeholders across multiple local and international teams * Ability to manage and influence stakeholders and teams * Experience in managing a campaign budget, and ability to effectively manage and control campaign costs effectively * Customer centric approach, understanding of segmentation and targeting to drive campaign strategy * Ability to drive conclusions from previous marketing campaigns to inform future strategies and tactics * Excellent multi-tasking, prioritisation, and project management skills * Digital and social marketing preferable * Degree or equivalent education * UK experience essential

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