Digital Marketing/ Content Executive
Your New Company My client is looking for a Social, Web and Digital Content for a 3-month FTC. The role is based within a dynamic team, and you will be joining to support a busy period, to drive the digital marketing. The head office has access to parking and good transport links around wales. Your New Role Working closely with the Digital Marketing Manager, and collaboratively with colleagues. Your role will be responsible for planning, delivering and evaluate the website strategy optimising it for all markets, and engaging and targeted digital and social media communications The communications should be innovative, customer focussed and engaging to all audiences. Key Responsibilities: * Constantly evaluate and adapt social media and digital marketing plans ensuring segmentation, targeting and positioning deliver KPIs across all markets. * To ensure the quality and consistency of content and design to comply with brand and copy style guidelines and best practice, ensuring navigational ease, optimisation of the journey strategy, SEO optimisation, consistency in look and feel, and content architecture for the site * Produce relevant and engaging content, including text, audio, video, banners and imagery * Ensure proactive oversight of research, market trends, analytics, and competitor data and adapt activity as required * To brief, manage and edit video produced by external agencies What you'll need to succeed * You will need to have experience of generating content ideas, planning, and executing the content, therefore with experience of web technology. Producing high quality, engaging content in various formats using Premiere/Final Cut Pro * Strong analytical capabilities; able to see the big picture coupled with an eye for detail * A higher degree and/or relevant professional qualification, or significant and relevant work experience is required. * Willingness to work at weekends and out of hours as required * Ability to undertake UK / International travel as required What you will need to do now If you're passionate about this role, click 'apply now' or please send a copy of your CV and a covering letter with details of why you're suitable for this role . For more information and a confidential discussion or to find out about other opportunities in Marketing, contact Nicky Clarkson at Hays on 01179 806 895.