Senior PR Manager

27 February 2019
28 March 2019
Job Function
Contract Type
Full Time

My client is a leading consumer brand, looking for a committed senior PR manager with passion, enthusiasm and previous senior PR and management experience.

The successful candidate will develop a PR strategy that augments the overall business strategy, as well as the brand propositioning across the organisation and beyond. Desirably, a CIM qualification and a history of building and maintaining relationship skills with key stakeholders would be favourable.

Responsibilities Include:

  • Managing relationships with key industry partners, journalists and influencers to further drive brand engagement
  • Driving the development of the PR strategy
  • Managing and co-ordinating our 500K PR Budget
  • Creating and delivering a PR calendar to create engaging content for our target audiences
  • Managing the content calendar and being proactive with PR for events, including store openings, graduate recruitment days, re-brands etc
  • Working in partnership with our charity partners to create and deliver PR content
  • Managing KPI's and overall engagement
  • Managing our ROI on all PR activity in line with the allocated budget
  • Building strong relationships with internal departments to develop content

Role specific knowledge and skills required:

  • Strong copy writing and project management skills
  • The ability to work in a fast-paced environment
  • Excellent written and verbal communication skills
  • Previous proven experience in a senior PR role ideally in a retail environment
  • Marketing degree


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