Group Head of Digital Marketing

Location
England,London
Salary
£45000.00 - £50000.00 per annum + bonus
Posted
14 February 2019
Closes
14 March 2019
Ref
3533816
Contact
Daniel Melvin
Job Function
Marketing
Contract Type
Permanent
Hours
Full Time
Group Head of Digital Marketing, Central London, Up to £50,000 + Bonus


Your new company
This exciting telecommunications business is the leading independent IP, voice and data provider in Africa. The business is responsible for building the largest single fibre network in Africa and provide high-speed, steadfast, cost-effective voice and data services. This growing company also deliver transaction payment solutions to Africa's largest mobile network operators, ISPs and financial institutions.

Your new role
In your new role you will be responsible for the initiation and ongoing implementation of digital campaigns across wholesale, enterprise and retail markets. You will meticulously analyse all the digital marketing channels outlined in the marketing business plan to ensure maximum revenue benefit. You will be working in a fast-paced environment working on some of the most exciting African fibre deployment projects in the market.

In this role you will:


* Take ownership of the marketing automation platform and ensuring the marketing automation and CRM platforms communicate with each other to avoid discrepancies (Marketo)
* Take overall management of all digital marketing campaigns - Lead scoring, web forms, emails and events Monitor, analyse and report on the performance of digital campaigns and communicating the results to key stakeholders
* Ensure each of the markets are fully supported - Offering advice and guidance on best practice techniques whilst ensuring the core brand values are maintained
* You will be the main contact for all digital marketing matters and provide training where necessary

What you'll need to succeed
You will have strong experience within digital marketing and have extensive experience using Marketo. You will have strong leadership and management skills and have a widespread experience building and creating e-mail marketing campaigns as well as a thorough understanding of digital marketing channels specifically Google AdWords, paid social, PPC, SEO, email and analytics.

What you'll get in return
In return you will receive a salary of up to £50,000 as well as a company bonus and generous benefits.

What you need to do now
If you're interested in this role, click 'apply now' to forward an up-to-date copy of your CV, or call us now.
If this job isn't quite right for you but you are looking for a new position, please contact us for a confidential discussion on your career.

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