Digital Marketing Manager / Senior Marketing Manager
Our really interesting client based in Hertfordshire (20 mins from Kings Cross) is looking for an experienced marketing manager / senior marketing manager / digital marketing manager. The role is working within a very busy marketing team and is looking after a great deal of digital marketing so the person who takes the post must be very proficient with all aspects of digital marketing but also understand traditional too!
Your role will be the go-between and the lead as well within this fast paced business. You will have experience and understanding of app based marketing and know how to develop and manage marketing campaigns. You will work with the app marketing team to push campaigns to your key audiences as well as supporting other methods to gain new users.
Your role will be very varied and will include:
- working with the entire marketing team to drive awareness of the brand to all users - both those who would rely on traditional marketing and those who would use mobile apps / QR codes or email marketing
- managing on and off line campaigns - ensuring that the end users hear about your products and services through all means necessary (they come from all walks of life and will use different methods)
- working alongside the analytics team to ensure that you can test and report back on each campaign
- creating the campaign plan and strategy
To be successful you will need all round marketing skills with an emphasis on digital and will be able to travel to Herts for work