Channel Marketing Manager - Contract

Location
England,Surrey,Weybridge
Salary
£220 - £260 per day
Posted
10 January 2019
Closes
28 January 2019
Ref
13972347/001
Contact
Amy Dorman
Job Function
Marketing
Contract Type
Temporary
Hours
Full Time
This role will sit in the TV and Display category and be responsible for developing the marketing strategy for display products, leading the execution of the channel marketing programme with key distributors and reseller partners. This will involve working with the B2B2C and B2B2B channel sales teams to drive commercial performance, as well as working with key stakeholders across the business to develop, shape, and run the Partner Programme to influence behaviour.


Client Details

An opportunity for a Channel Marketing Manager to join a leading manufacturer in a contract position.


Description

This will involve working with the B2B2C and B2B2B channel sales teams to drive commercial performance, as well as working with key stakeholders across the business to develop, shape, and run the Partner Programme to influence behaviour.

* Leading the development of the marketing strategy for the Display Category across Indirect channels (Managed Resellers, Managed IT VARs, and Unmanaged Partners) and Retailers
* Develop, shape, and run the Partner Programme to influence Partner behaviour in line with channel strategy
* Build a winning partner story and take to market
* Build weekly/monthly/quarterly and annual co-marketing and activation plans with nominated partners across B2B2B/B2B2C
* Input into partner account plans and shape 360 degree channel marketing programmes
* Manage the full suite of channel activities: sales enablement, events, incentives, creative and PR


Profile

A display background would be preferable, ideally within a Tech manufacturer, distribution, or reseller environment.

Strategic acumen

Ideally B2B2B and B2B2C Channel Marketing experience

Must be able to demonstrate experience in a similar role as well as developing Partner Programmes and delivering channel marketing frameworks that drive channel growth

Experience in managing complex marketing budgets and processes

Must be able to multi task and project manage large projects and have a good eye for details

Must have initiative, be passionate, creative and self-motivated


Job Offer

Day rate up to £260 (LTD/Umbrella)

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