Senior Brand Manager - Interim

2 days left

Location
Slough, Berkshire
Salary
To £55,000 plus benefits
Posted
21 December 2018
Closes
18 January 2019
Ref
TP884826
Job Function
Brand / Product
Contract Type
Contract
Hours
Full Time

Senior Brand Manager - Interim

Consumer Goods

West London

To £55,000 plus benefits

TP884826

  We're looking for an experienced Senior Brand Manager with FMCG or Consumer Goods experience to step into this exciting maternity cover role for a period of 9-12 months   The role

This is a key role in the Consumer Brand team with responsibility for managing and leading a brand portfolio. You will set strategic direction, support the team across different projects and work with cross functional teams to deliver the annual plan.

Priority Objectives:

  • Delivery of the annual business plan
  • Development and delivery of annual brand plan alongside the Senior Marketing Manager
  • Prioritise and drive key initiatives to ensure brilliant execution across the business
  • Clearly brief the comms and activation team to enable a compelling communication plan to be executed across physical and digital worlds as one customer journey
  • Work in partnership with Customer Marketing and commercial teams to deliver against targets
  • Lead, motivate and coach direct reports to create a highly effective culture

Responsibilities

  • Day to day portfolio management to ensure delivery of 2018 targets
  • P&L and A&P management for relevant areas of the portfolio
  • Portfolio strategy and prioritization
  • Short term delivery for 2019
  • Act as marketing contact for key customer initiatives
  • Project management of key projects
  • Team leadership and ad hoc support for the brand team

Education & Experience

  • Educated to BA/BSc degree level or equivalent
  • BM/SBM level marketing experience in high performing businesses (FMCG, Retail or DIY)
  • Cross functional/market experience (Customer Marketing, Sales, Innovation, Insight, Global)

Marketing Competencies:

  • Brand planning and marketing programme execution
  • P&L Management
  • Proven ability to influence across the marketing function and wider organisation
  • Experience in development and implementation of brand/communications plan
  • Champion of consumer/customer insight as the foundation to marketing activities

Required Knowledge, Skills & Abilities:

  • Proven project management and analytical skills
  • Good interpersonal and negotiation skills
  • Demonstrate creativity and effectiveness in development and execution of marketing programmes
  • Ability to prioritize and manage multiple assignments simultaneously
  • Excellent written and oral communication skills
  • Strong time and project schedule management skills required to consistently meet deadlines

Company Profile

Leading major international global consumer goods company with a portfolio of well- known brands.

The Tarsh Partnership is committed to finding the right roles for talented candidates. We are a leading name in marketing recruitment with extensive marketing and recruitment experience working with brand management, communications, category management, customer marketing, brand consulting and insight/research specialists across a wide range of industry sectors.  If you would like to discuss this role, or any other roles that might be suitable, please apply.

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