Marketing Insight Coordinator

1 day left

Location
England,Merseyside,Liverpool
Salary
£33000 - £35000 per annum
Posted
21 November 2018
Closes
19 December 2018
Ref
13971969/001
Contact
Pete Cassidy
Job Function
Marketing, Research
Contract Type
Temporary
Hours
Full Time
A leading global FMCG business are looking for a Marketing Insight Coordinator to join them on an initial 6 month contract.


Client Details

Based in Liverpool, this FMCG organisation has global reach and is a true household name.


Description

Key responsibilities of the Marketing Insight Coordinator:

* To identify and lead the right methodologies for achieving the objectives of the projects (e.g. qualitative / quantitative / sensory)
* To write research briefs and execute the work in the brief; working closely with both relevant internal functions and external third parties to ensure successful research execution using internal and or external tools appropriate for the research objective.
* To analyse data and extract insights from primary sources and add value from other sources of knowledge to come up with insights for product innovation and business development.
* Lead discussion within project teams (innovation or strategic) to refine consumer research objectives, and business actions based on results.
* Lead the design of research studies, workshops, brainstorming sessions or other practical activities per project needs.
* Be responsible for maintaining the quality of capabilities in a skills area. Identify new opportunities via networks (internal/external) to define & build future needs.


Profile

The ideal Market Insight Coordinator:

* Experience with structuring complex data from multiple sources
* Ability to coordinate own projects within the area of consumer or sensory science
* Able to apply relevant statistical tools and interpret to the data
* Problem solving skills with practical creativity
* Excellent communication and interpersonal skills
* Fluent spoken and written English
* Good coordination and organisation skills
* Experience in working in multifunctional teams
* Great stakeholder management skills
* Consumer research experience


Job Offer

Marketing Insight Coordinator:

£33,000 - £35,000 DOE

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