Head of Marketing
Are you a digitally savvy marketer, interested in shaping and executing the marketing strategy for a British, multi-channel retailer based in Central London?
In a struggling retail industry, this brand continues to thrive across both e-commerce and retail channels. After some recent structural changes to their marketing team, they are now looking for someone to head up the function and build their omni-channel strategy.
As the Head of Marketing, some of your accountabilities will be:
* Take ownership of the digital acquisition and retention strategy, with accountability for E-Commerce sales performance.
* Work with the senior leadership team to outline commercial objectives and build an aligned marketing strategy.
* Lead and develop a team a marketing team of 3.
* Work closely with the Head of CRM, to build and execute the Loyalty strategy.
* Align brand communications across all channels, both online and offline.
* Manage all agency relationships across (Digital Marketing, Creative, Tactical Advertising, Social Media and PR)
Skills required:
* Significant multi-channel marketing experience, ideally within a retail or e-commerce environment.
* A track record of delivering growth on e-commerce.
* An ability to operate and influence at a senior level, representing marketing at board meetings.
* Experience of managing and developing a marketing team.
* A flexible approach, able to adapt to fast moving and ever changing environment.