Channel Marketing Executive

Due to continued growth, my client is looking for a Channel Marketing Executive with previous experience in the Amazon retail business. A strong understanding of the Amazon Retail business is required, with some knowledge of the Amazon Marketplace too.

Ideally from a brand background, having delivered new product launches and campaigns across the Amazon.co.uk platform.

Role Responsibilities:

• Collaboratively working with the Account Manager to develop new product ranges
• Executing new product launches on Amazon.co.uk - including new product photography & full marketing strategies for each range
• Delivering new and exciting content for all online products - including A+ pages - briefing of artwork to our creative agency
• Working in conjunction with the Account Manager to develop a monthly promotional plan across key lines
• Planning and implementation of advertising plans on a monthly basis, across AMS and AMG
• Implementation of the data optimisation report on a fortnightly basis
• Analysis and reporting of all advertising campaigns on a daily basis to the Marketing Manager and Account Manager
• Working alongside the Marketing Manager to manage the Amazon advertising budget
• Administration of the Amazon customer reviews
• Utilisation of Amazon Vine to increase product reviews
• Reporting on competitors promotions, advertising & content on a weekly basis

Person Specification:

• Good communication skills are key, to develop a strong working relationship with the Amazon team.
• Ability to use Photoshop or Adobe Illustrator would be ideal
• Creatively minded with inventive ideas on digital shopping journeys
• Basic understanding of finance & excel
• Previous consumer brand experience