Marketing Manager

Better Placed
England,West Yorkshire,Leeds
£40000 - £50000 per annum + Bonus + Strong Package
22 October 2018
19 November 2018
Rian Hoey
Job Function
Contract Type
Full Time
Better Placed are delighted to be recruiting a Marketing Manager position in Leeds with a privately-owned B2B software business. Based just outside the centre of Leeds, this will be a great role for you if you enjoy managing teams and having clear deliverable objectives. The business has an ambitious organic growth plan and you will be a key cog in this journey, setting the marketing strategy and equipping the team to achieve continued YoY growth.

This will be a full marketing mix position and ideally you will have a range of experience across B2B, not necessarily software but it would be advantageous. You will have experience of setting clear objectives and you will understand how to measure campaigns to ensure ROI.

Key responsibilities:

* Developing marketing campaigns with clear objectives around lead generation.
* Analysing and reporting on success of campaigns across all marketing channels.
* Managing a team of five across varying product sectors.
* Develop an overall understanding of the industry, key competitors and emerging technologies to understand and develop the overall proposition.
* Management of a marketing budget.
* Ensuring brand guidelines are maintained across all marketing communications.
* Working collaboratively with other departments, particularly sales to identify customer journey improvements and providing collateral for the sales team.

Experience/skills required:

* B2B Marketing experience, software or tech would be advantageous but not essential.
* Team management experience
* Full marketing mix experience including email, SEO/PPC, events and the wider digital mix.
* Ability to demonstrate success from marketing campaigns e.g. ROI, leads generated etc.
* Marketing automation experience and use of a central CRM system.

If you are interested in joining a business and leading a high-performing team, this would be a great role for you. Based in Leeds, this role is commutable from Harrogate, Bradford, Huddersfield, York, Wakefield and surrounding areas.

About Us...

Better Placed is undoubtedly one of the UK's leading Marketing Recruitment specialists. Over the last 15 years, we have been placing talented people into businesses across multiple sectors including FMCG, Retail, Financial Services and Agency. With offices in Leeds, London and Manchester, we are "better placed" to recruit marketing and digital talent for some of the UK's, and even world's biggest brands.

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