Retail/Trade Marketing Manager - Wearable Electronics

02 October 2018
30 October 2018
Andres Martinez
Job Function
Contract Type
Full Time
Your role will be to manage the Retail Marketing channel, line manage the Trade Marketing Executive, along with the London store team as you understand and grow the products market through both consumers and the trading environment. You will deliver marketing campaigns and trade marketing programmes that shape trade activity and drive sales through both direct and indirect channels, ultimately hitting retail P&L, revenue and overhead for the direct retail channel.

Client Details

Well-known electronics multinational.


Based in London, the Retail/Trade Marketing Manager will be responsible for:

* Provide efficient and effective support for sales division, as well as new opportunities e.g. trade marketing activities, new direct retail projects, pop-up opportunities, POS projects

* Identifying relevant target audiences and tactics to drive footfall and conversion in store

* Delivering high impact visual merchandising to drive footfall and conversion

* Direct retail management: VM, Store staff, product, retail operations

* Managing a high performing, happy, confident and focused team, both in retail & head office

* Testing and delivering promotional mechanics, GWPs and offers that drive conversion and footfall

* Planning & implementing trade marketing for each channel in order to hit revenue targets

* Co-managing/ tracking and understanding sales performance and ROI on trade marketing activity by managing the CO-OP budget with timepiece division manager

* Owning the relationship with trade marketing managers and attending regular meetings to grow/optimise activity

* Delivering next level displays and visual merchandising on time for channel deadlines


Based in London, the Retail/Trade Marketing Manager ideally should have:

* Experience in Retail/Trade marketing for both offline (major retailers and own stores) and online channels (Someone who has dealt with companies such as Amazon, Argos etc.)

* Previous experience in electronics, wearables, outdoors accessories and/or similar is a big plus but not a must.

* Someone who has a high level of tolerance within a workplace that works back to front.

* Highly organised and can work with tight deadlines.

* Manage stress well, along with a heavy workload.

* Campaign Planning

* Product Lifecycle Management

* X-functional sales and marketing working

Job Offer

Good opportunity to join a professional team with a very well-known multinational, where your responsibilities are a pivotal element of the success of the business in the UK. Constant learning and a good space to propose new ideas. Competitive salary.

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