Email Manager

Location
England,London
Salary
Negotiable
Posted
01 October 2018
Closes
29 October 2018
Ref
13862511/001
Contact
Tichaona Moyo
Job Function
IT / Technical, Marketing
Contract Type
Contract
Hours
Full Time
Be the first point of call for email campaigns and some user journey's across all email campaigns using tools to optimise engagement and conversion with users.


Client Details

The client is based in North West London and currently going through an exciting period in the build up to Christmas and the New Year. This digital team have been pushing the boundaries in terms of usercentrisity, a great time for an talented Email Manager to join a thriving Charity!


Description

The key responsibilities for this Email Manager are

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Business plan implementation

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Working with an external consultant, develop welcome programmes for key supporters and financial donors - using insight and workshops to drive content and segmentation decisions
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Build on our re-consent plan - developing our work on key journeys for each of our marketing lists to ensure all journeys and data capture across email is GDPR compliant
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Work with our Digital Project Manager to develop our email preference centre - ensuring our users are able to manage their interests
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Email management
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Build sophisticated and segmented automation programmes within our ESP
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Create and send emails
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Write compelling email copy, using a test and learn approach to ensure CTAs are optimised across our programmes
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Work with our designer and production manager to re-purpose existing content for email, where appropriate


Profile

This successful Email Manager will need to be available to work full time in London and have sufficient experience in managing email marketing campaigns and optimising use journeys. Not for Profit and Charities experience is not essential.


Job Offer

This is a temporary role paying £150.00 - 190.00, for circa 3 months. Not for Profit and Charities sector experience preferred but not essential.

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