B2B Marketing Manager

£30000 - £35000 per annum
21 September 2018
19 October 2018
Matthew Scarfe
Job Function
Contract Type
Full Time
The role of B2B Marketing Manager is for a top Business Services company based in central London. The role will look after a range of campaigns that drive leads for the Sales business, as well as wider activities focused on brand and events promotion.

Client Details

The client is a global FTSE 250 company with a strong UK present as one of the market leaders in it's industry. They are constantly looking for ways to improve their marketing activities, through significant investment in technologies and working to be far ahead of their competitors in terms of marketing effectiveness. They have a main office in London.


The role of B2B Marketing Manager will include the following responsibilities:
Deliver B2B Campaigns to deliver quality leads
Ensure marketing campaigns are aligned to internal sales operations
Work across the full marketing mix to drive awareness of key company brands
Working with events teams, to promote attendance and feedback
Maintain and update relevant collateral
Execute employer brand campaigns, to attract top talent to the company
Work with the group's premium brand to ensure they have an effective multi-channel marketing programme


The ideal candidate for this B2B Marketing Manager role, based in central London, will possess the following capabilities:
Experience running B2B multi-channel campaigns
Experience of lead generation marketing
Understand CRM planning and execution
Have marketed events and overseen the delivery of the events
Have exceptional stakeholder management and communication skills
Take an analytical approach to marketing

Job Offer

The role offers a competitive salary

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