Senior Brand Manager

Great Benefits
16 September 2018
15 October 2018
Elizabeth Woodforde
Job Function
Brand / Product
Contract Type
Full Time
This is a great maternity cover Senior Brand management position with a leading FMCG Drinks company.

Client Details

Our client are a market leader in premium FMCG drinks.


The Senior Brand Manager will take responsibility the following activity across all aspects of the brand portfolio:

- Delivery of annual 4 year strategic pan and brand plan based on relevant consumer insight, marketplace dynamics & detailed competitor understanding

- Delivery of communications plans - Manage relationships with external agencies to deliver communications plans - Work effectively with Global Marketing team to select and implement activities that deliver against the brand plan

- Support commercial team to sell in new products for customer meetings to achieve business objectives

- Identification of consumer insights, briefing of consumer research as required

- Monitor monthly brand performance, identify any variances against plan & recommendation of appropriate remedial actions

- Effective management of the 'day-to-day' brand administration

- Work closely with customer marketing and commercial teams to deliver brand business objectives

- Manage a direct report


The candidate that secures the Senior Brand Manager role will bring the following skills & attributes:

* Proven track record in FMCG brand marketing
* Demonstrable commercial & analytical skills
* Enjoys working in cross functional environment and influencing across Sales, Customer, Finance, Category etc.
* Builds strong relationships with external agencies ensuring excellent briefing
* This role is a 13 month Mat cover, starting in December 2018
* Happy to be based in London on a daily basis

Job Offer

Competitive Salary and Excellent Benefits

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