CRM & Email Marketing Executive

£27000 - £30000 per annum
30 August 2018
28 September 2018
Recruitment Team
Job Function
IT / Technical, Marketing
Contract Type
Full Time
CRM & Email Marketing Executive, Aylesbury -

A well-established financial services organisation is looking for a passionate CRM/email marketing professional to join their in-house digital team full of lively, innovative thinkers in their Buckinghamshire-based office as CRM & Email Marketing Executive. You will need to have boundless amounts of self-motivation and, at minimum, two years' experience providing exceptional email marketing services within a marketing-focussed team for this exciting role.

Reporting to Digital Marketing Manager - as CRM & Email Marketing Executive - you will eat, sleep and breathe CRM & Email Marketing Executive, taking ownership of our client's entire email marketing process - right from inception to delivery. This role will require a creative-thinker who is able to utilise outside-the-box initiatives to achieve optimal results. Your responsibilities will include:

*Development of a fruitful CRM strategy, with an emphasis on consumer engagement, CRO, improving retention and maximising CLV;
*Continually seeking new opportunities to grow our client's CRM database - evaluating segmentation to ensure email campaigns are always heading to the most relevant recipients at the opportune times;
*Creating compelling email content that inspires a 'call-to-action' approach amongst its audiences;
*Frequently analysing current CRM campaigns and reporting on their efficacy, highlighting ways in which said campaigns could be adapted and improved.

Due to the nature of this role, it is imperative that the successful candidate has previous experience of website-focussed e-commerce alongside thorough working knowledge of database management. You will also need to be expert in your use of email marketing platforms, understanding how best to optimise email campaigns.

If you're a commercially-minded, articulate and creative individual looking to take their next step on the path to becoming a superb CRM expert then look no further - this is an incredible opportunity within a thriving organisation, that's not to be missed. Due to the location of this role, it would be best suited to those located in Aylesbury, Milton Keynes, Tring, Amersham, High Wycombe, Bicester and Oxford.

For registration purposes please could you let us know where you are currently based or which locations you are considering as well as your required salary and notice period.

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