Digital Marketing Executive - 12 MONTH FTC

£23000 - £28000 per annum + Negotiable on experience
29 August 2018
26 September 2018
Nicky Price
Job Function
IT / Technical, Marketing
Contract Type
Full Time
My client is looking for a Digital Marketing Executive (12 months FTC) to join their successful manufacturing team based in Blackburn

This is a fantastic opportunity to join a growing team, we are looking for candidates with Digital Marketing experience coming from a B2B sector

Working closely with the rest of the marketing team and other company departments to ensure a coordinated approach to marketing
Developing and planning incentive campaigns to increase business activity
Creating, developing and maintaining appropriate channels on social media
Supporting all forms of digital media including CRM marketing, web (group sites, external brand profiles, intranet), mobile and social media (LinkedIn, twitter)
Designing and implementing segmented email campaigns
Analytics - tracking the success of campaigns and presenting/recording findings
Maintaining and planning a full schedule of communications activity
Liaising internally for content and approvals across business divisions
Maintaining an organised system of templates and brand assets
Reviewing group websites and customer journeys, including using (Wordpress) content management systems and ensuring content is relevant and up-to-date
Researching new areas of content / platforms / communities relevant to our market/audiences

Skills Required
Must have Digital Marketing experience from a B2B sector
Broad knowledge of trends across digital mediums
Candidates from a Business to Business sector would be beneficial
Experience of creating marketing collateral including brochures, letters, direct mail and other materials
Good research and database skills with the ability to adapt to using new systems and technologies
Good understanding of CRM technology, (Sales force, Magento, Microsoft Dynamics, Bespoke) and how this can be applied in business

Company Benefits
Salary up to 28k (depending on experience)
Company bonus
25 days plus bank holidays

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