Digital Product Manager

Location
England,London
Salary
£40000 - £50000 per annum
Posted
21 August 2018
Closes
18 September 2018
Ref
13946064/001
Contact
Ben Cook
Job Function
Marketing
Contract Type
Temporary
Hours
Full Time
As the Digital Product Manager, you will be responsible for their largest web property: managing BAU, ensuring member satisfaction, and defining it's long-term place in the business.


Client Details

Established nearly 200 years ago, this not for profit and charities sector membership has grown to be a leader in their industry. They promote rights and due diligence by offering member services and public-facing tools to help provide world-class service. Currently in the midst of an exciting digital transformation, this role will be one of the authoritative voices on the future of the organisation.


Description

The product is a digital directory presented on a microsite, intended for both buyers and sellers. It's been rated in a members survey as the organisation's most popular offering. As the Digital Product Manager, you'll be responsible for maintenance and fucntionality improvements in the short term. And in the long-term you will develop a clear purpose of the product, leveraging research of key audiences, needs, market analysis, and regulatory changes. Involved in this are elements of:

* Product planning and strategy:
* Leading business cases to inform senior level decision making.
* Specify creative and technical requirements through to UX and UI.
* Lead on digital marketing plans to build consumer awareness



* Delivery:
* Monitor feedback and manage change requests
* Liaise with external agencies and internal stakeholders to manage functional improvements
* Clearly communicate the value proposition for members
* Work with the CRM team to ensure data maintenance and operation integrity



* Stakeholder Management:
* Be the key contact for external queries relating to the product, and work with relevant teams across the business including the Support Centre
* Engage teams to conduct appropriate research to drive decision-making
* Manage the relationship with external IT Developer
* Liaise with the regulatory body to keep abreast of relevant changes


Profile

As well as being outstandingly organised and a capable communicator, to be successful in this role you will:

* Understand data lifecycle principles and data management generally.
* Strong understanding of digital marketing concepts.
* Track record of developing digital products.
* Experience in setting meaningful objectives
* Able to manage complex and varied stakeholders
* Track record using analytics to deliver business impact
* Ability to synthesize data from multiple sources, communicate insights and actions
* Process mapping experience


Job Offer

The successful Digital Product Manager will secure a 24-month contract paying between £40-50,000. The role will be based London with very occasional trip to other offices.

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