Senior Marketing Manager

£51000 - £60000 per annum + bonus and benefits
10 August 2018
15 August 2018
Hannah Denhart
Job Function
Contract Type
Full Time
As part of the B2C Marketing team, this role is responsible for end to end national acquisition campaigns. Whilst maximising cross-sell opportunities & retention through customer journey analysis.

Client Details

My client is one of the UK's largest not for profit organisations. Working toward improving the health of millions of people across the UK.


The successful applicant will be responsible for:

* Developing a B2C campaign strategy across multiple channels and TTL activity (including but not limited to DRTV, door drops, National Press, Local Press, online and display)
* Working closely with local sales and marketing teams to align campaigns and reach shared objectives
* Achieving commercial success through cross-sell and up-sell campaigns
* Improve the customer journey through analysis
* Deliver a long term vision for enhancing customer experiences
* Supporting the Head of the team and other teams to drive volume and EBITDA growth
* On-going improvements through market research and competitor analysis
* Agency management
* Budget management
* Managing and networking with a range of stakeholders including customers, colleagues and suppliers.


In order to be considered for this role you will have:

* Previous experience delivering multi-channel TTL campaigns
* A degree and marketing qualification
* Excellent attention to detail and organisational skills
* Team, budget, stakeholder and agency management experience
* B2C Marketing experience
* Proven industry related experience
* Demonstrable ROI experience
* Hold a full driving license
* Salesforce experience desirable but not essential

Job Offer

A very competitive salary plus bonus and extensive benefits

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