Job Title: CRM Manager
Location: West Yorkshire
Salary: £30,000 - £35,000
My client has an excellent opportunity for a CRM Manager to join an exceptional in-house marketing team. The main focus of the role is to improve engagement, conversion and sales; utilising their existing databases.
- Lead in the development of the CRM and communications strategy and delivery for customer engagement.
- Increase the conversion rates of product sales.
- Improve marketing automation.
- Manage all email marketing campaigns and create strategy for increasing engagement with untapped databases.
- Experience of using multiple CRM systems.
- Expert knowledge of Customer Relationship Management and the development and understanding of management analytics.
- Strong understanding of data and analytic principles, identifying trends and direct marketing activity.
Based in West Yorkshire, this role is commutable from Leeds, York, Wakefield and Hull.