Retail Marketing Planner

£55000 - £78000 per annum + Car + Bonus + Benefits
01 August 2018
29 August 2018
Ronak Patel
Job Function
Contract Type
Full Time

* Co-ordination of Retail Marketing programme across the business and partner stakeholders
* Management and ownership of Retail Business unit annual and quarterly plans including marketing activity
* Regular engagement with stakeholders, planners and product teams to understand objectives for in-branch activity
* Agree in-branch marketing requests and be the gatekeeper to in-branch marketing activity
* Ensure effective Performance Targets and Metrics are in place, running a retail channel scorecard
* Review annual and quarterly plans to meet agreed commercial and Group Marketing objectives from a Retail/branch perspective
* Measurement and reporting of quarterly plans for internal and external stakeholders; analysis, recommendation and optimisation of marketing activity for all stakeholders
* Team budget and resource management and reporting
* Able to interact and influence at a senior stakeholder level and represent each business unit externally and internally
* Previous experience working in marketing planning and/or retail is desirable


* Understanding of in-branch marketing experience from a well-known retail provider
* Track record of space planning / channel planning
* Knowledge across marketing disciplines including ATL, customer, digital, performance marketing
* Media planning and measurement
* Strong communication and negotiation skills
* Conflict resolution
* Stakeholder engagement and management
* UK experience essential

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