Product Marketing Executive

Better Placed
England,West Yorkshire,Leeds
£18000 - £21000 per annum + Bonus + PHC + Pension
24 July 2018
22 August 2018
Rian Hoey
Job Function
Contract Type
Full Time
Better placed are delighted to be working with a leading B2B software organisation to recruit an exciting Product Marketing Executive position. Based in Leeds, the company is a market leader in their field and have a team of 7 in place to implement a wide range of full-mix marketing campaigns.

The Marketing Executive position will be supporting the Product Manager and Marketing Manager on the successful delivery of product messaging and marketing collateral across a range of channels including the website, Social Media, Email and offline. You will be given a wealth of creative freedom and a large marketing budget to create compelling, content-driven campaigns.

Key responsibilities:

In this varied and broad role you will:

* Customer communication: Develop product-level messaging and positioning for prospects and existing customers through email channels.
* Collateral creation: Creating a wide range of compelling marketing assets that clearly articulate the value of the product offering.
* Case studies: Working with marketing and sales teams to find customer stories and convert them into powerful content.
* Content planning: Develop thought leadership and content strategies to support the go-to-market plan of products.
* Product releases: Plan and coordinate the cross-functional execution of product releases and new product launches.
* Product development: Deliver customer feedback and requirements into Product Management to help shape the product roadmap.

Necessary experience required:

* At least 1 years B2B marketing or product management experience through employment or placement year etc.
* Strong content abilities.
* Commercially minded.

Desirable experience

* Experience within software / technology sector

Based in Leeds, this role is commutable from Bradford, Huddersfield, York and Harrogate.

This is a truly fantastic opportunity to develop your career within a fast-paced, enjoyable and successful business. To discuss these opportunities in more detail please apply with your latest CV.

About us:

Better Placed is undoubtedly one of the UK's leading Marketing Recruitment specialists. Over the last 15 years, we have been placing talented people into businesses across multiple sectors including FMCG, Retail, Financial Services and Agency. With offices in Leeds, London and Manchester, we are "better placed" to recruit marketing and digital talent for some of the UK's, and even world's biggest brands.

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