Digital Marketing Manager

Location
Skipton
Salary
£45000 - £55000 per annum, Benefits: Excellent Benefits + Bonus
Posted
03 July 2018
Closes
31 July 2018
Ref
JV/11300
Contact
Jonathan Voss
Job Function
Marketing
Contract Type
Permanent
Hours
Full Time
Our client is an international consumer brand with a strong heritage. Due to continued success, they have a new requirement for a Digital Marketing Manager to join their team, working from their impressive head offcie just outside the town of Skipton in North Yorkshire.

Joining the already established Marketing team, as the Digital Marketing Manager you will play a key role in developing the brand’s online offering, through planning, implementing and analysing digital activity. Key aspects of your role will be:-
- Managing the website to improve content, display promotions and ensure that the brand is reflected accurately
- Promoting new products with a view to increase sales
- Managing PPC activity
- Taking ownership of social media, blogging and newsletters
- Coordinating content with the international team, to ensure a collaborative approach
- Working closely with the wider marketing team and external agencies to ensure that a multichannel approach is carried out successfully
- Campaign analytics
- Updating the CMS and CRM systems

The ideal candidate will have a strong digital marketing background, ideally with a consumer business. You will display a strong understanding of SEO, PPC and display advertising and will have a proven track record in implementing successful acquisition strategies which result in sales growth. You will have experience working with analytical tools and will be a driven, proactive individual.

This is a fantastic opportunity to work on a well established brand as they go from strength to strength.

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