Brand Marketing Manager - Luxury Travel

Location
England,Greater Manchester,Manchester
Salary
£30000 - £35000 per annum
Posted
10 May 2018
Closes
07 June 2018
Ref
13918503/001
Contact
Jennifer Taylor
Job Function
Marketing
Contract Type
Permanent
Hours
Full Time
Directly responsible for building this new 6* luxury brand in the UK, firmly establishing it as the market leading product in this highly prestigious category. As the Brand Marketing Manager you will own, devise and implement an innovative UK marketing and media strategy to support key business objectives, working closely with other global markets to ensure optimal, consistent global campaigns.


Client Details

My client is a fast growing global travel company based in Manchester that are launching a new 6* luxury brand to compliment their existing successful 5* brand.


Description

As a new role for the organisation, you will play a crucial part in developing the brand within the UK.



As the Brand Marketing Manager other duties will include:

*

Regularly review and interpret UK market, consumer and competitor trends
*

Have strong and detailed product knowledge and competitor products.
*

Build the brand in the UK firmly establishing as the best in class.
* Running reports and creating dashboards
* Devise and successfully deliver an annual direct, digital and PR marketing plan



* Work in close collaboration with the UK Trade Sales Team to deliver the agency sales targets, sharing and coordinating activities.



* Work in close collaboration with the Commercial Team to optimize revenue and yield, evaluating campaign performance on a weekly basis adjusting activities accordingly to optimize and deliver budgeted sales.



* Provide regular and timely campaign briefings to the rest of the business in particular to the Reservations team.


Profile

The successful Brand Marketing Manager will have:

* A relevant degree or equivalent
* 3 years + working within a luxury product category
* Commercial acumen
* Experience working in a very fast paced environment
* Resilient nature


Job Offer

£30,000-£35,000 + Achievable bonus + 23 days holiday + discounted holidays

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