PR & Communications Manager

04 May 2018
24 May 2018
Leslie Davies
Job Function
Contract Type
Full Time
Assist in the strategic planning and be solely responsible for the implementation of the PR strategy, event and sponsorship activities.

Client Details

My client is a Global Consumer Goods business based in Berkshire with a wide range of products across multiple industries. They're market leading and have a loyal following of customers as well as a good reputation for quality and innovation. They're expanding their team and are now looking for a PR & Communications Manager to lead on delivery of a yearly PR plan to support the business in achieving its targets.


The PR & Communications Manager will be responsible for:

* Engage directly with the senior management team to establishing a strong working partnership.

* Deliver a successful calendar of new product launch events to deliver positive media coverage; managing the UK process from start to finish -invitations, acting as UK spokesperson on launches, reporting and evaluation.

* Delivery of all UK written materials including press releases, press packs, Q&As, statements, speeches, etc

* Responsible for building media relations strategy and ensuring timely delivery to media enquiries

* Identify Ambassadors to support brand and product activities and partner with digital team to amplify relationship.

* Manage and implement PR programmes for new, current and heritage products delivering clear metrics and evaluation

* Manage multiple PR agencies to deliver integrated PR plans and materials

* Media website development - maintain content, ensure site is useful, current and relevant

* Proactively seek out new campaign ideas and implement successfully against predetermined KPIs

* Assist senior stakeholders and European Government affairs with industry-wide initiatives.

* Proactively produce and reactively prepare launch lists, media evaluation reports, internal presentations, media briefings, dealer communications for Motorcycle senior management team.

* Effective and accurate budget management

* Deliver bespoke film and photography materials

* Attendance on all launch events


The PR & Communications Manager will ideally display:

* Track record of creating or securing positive coverage

* Strong understanding of Motorcycle media landscape

* Excellent written and verbal communications skills

* Budget management

* Strong influencing skills and judgement to achieve mutually beneficial outcomes

* Agile with the ability to navigate complex challenges

* Open communicator who shares their vision and takes others with them on their journey

* Excellent organisational skills with ability to identify priorities

* Experience of briefing and managing multiple agencies to deliver against KPIs

* Strong Word and PowerPoint skills. Competent with Excel

* This role would be ideally suited for a person who has a passion for motorcycles.

* Work includes overseas travel and weekends

Job Offer

This is a fantastic opportunity to join a market leading consumer business who promote flexible working and personal development.

This opportunity is paying competitively and is an urgent vacancy. Please apply via Michael Page Marketing for more information or call Leslie Davies on 01189 559588

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