Marketing Automation Campaign Specialist

Location
England,Hampshire,Basingstoke
Salary
£100.00 - £200.00 per day
Posted
02 May 2018
Closes
30 May 2018
Ref
3299928
Contact
Yasmin Begum
Job Function
Marketing
Contract Type
Temporary
Hours
Full Time
Marketing Automation Campaign Specialist - Global Tech Firm - Baisngstoke - £100-£200 per day

Your new company
Global tech player based in Basingstoke looking to grow the Marketing Automation team due to growth plans for their B2B market.

Your new role


* Manage relevant processes from initial brief (from Marketing Communications Managers and other business stakeholders) through to implementation, delivery and reports in accordance with agreed timescales

* Work with Marketing Communications Managers to create high quality emails in Adobe that are targeted and measurable.
* Work with key stakeholders to ensure campaigns are deployed in line with strategy.
* Email creation and delivery from initial brief, translation management, html build and send.
* Optimize against key metrics including open rates, CTR and conversion.
* Manage a well organised and documented testing plan to continually improve campaign performance.
* Building forms for contact acquisition / lead generation.
* Basic date admin tasks and report running.
* Track best practices, monitor industry trends, and make recommendations.

What you'll need to succeed


* Advanced working knowledge of at least one MA tool (ideally Adobe Campaign)
* Advanced Excel user
* Excellent written and verbal communication skills

* Experience building HTML based emails for all the major mail services and clients (e.g. Gmail, Outlook.com, iOS Mail.app etc)
* Client side and agency experience an advantage
* Clear understanding of the legal implications of handling personal data and the consequences of misuse.
* Experience of managing, analysing and interpreting data.
* Successful track-record in delivering projects on time.
* Language qualifications: Fluent English verbal & written.

Preferred:

* Experience working in a B2B organisation

* Experience designing and creating lead scoring, lead nurturing and event registrations.
* Experience using Photoshop

What you'll get in return
Experience working for a global player across the tech industry, project experience with their B2B clients and a great environment to work in with a good work life balance.

What you need to do now
If you're interested in this role, click 'apply now' to forward an up-to-date copy of your CV, or call us now. If this job isn't quite right for you but you are looking for a new position, please contact us for a confidential discussion on your career.

Hays Specialist Recruitment Limited acts as an employment agency for permanent recruitment and employment business for the supply of temporary workers. By applying for this job you accept the T&C's, Privacy Policy and Disclaimers which can be found at hays.co.uk

Apply for Marketing Automation Campaign Specialist

Already uploaded your CV? Sign in to apply instantly

Apply

Upload from your computer

Or import from cloud storage

Your CV must be a .doc, .pdf, .docx, .rtf, and no bigger than 8MB


Upload from your computer

Or import from cloud storage

Your Portfolio must be a .doc, .pdf, .docx, .txt, .rtf, and no bigger than 8MB


4000 characters left

Marketing Communication

We'd love to send you information about Jobs and Services from Marketing, Advertising & Design Jobs by email.

All emails will contain a link in the footer to enable you to unsubscribe at any time.


When you apply for a job we will send your application to the named recruiter, who may contact you. By applying for a job listed on Marketing, Advertising & Design Jobs you agree to our terms and conditions and privacy policy. You should never be required to provide bank account details. If you are, please email us.

Similar jobs

More searches like this

Similar jobs