Product Marketing Manager

Recruiter
EMR
Location
England,London
Salary
Negotiable
Posted
01 May 2018
Closes
29 May 2018
Ref
1630183
Contact
Wendy Gray
Job Function
Brand / Product
Contract Type
Permanent
Hours
Full Time
Other Responsibilities will include:-

* Build a clear and consistent narrative to describe their industry-leading platform, highlighting its key benefits, features, and differentiators
* Work cross-functionally to ensure that the entire organisation talks about their product in the same way, using the same language
* Develop a library of product marketing materials for use in different channels and settings - e.g., presentation materials, brochures, product spec sheets, white papers, online content and training content for both new and existing customers
* Work with product management and R&D to understand their product, and become a product expert to support sales and the rest of the marketing team
* Benchmark their product against the competition and articulate our primary selling messages
* Provide input on customer requirements and new product positioning
* Develop new marketing and sales enablement materials; support training of sales, marketing, and customer service teams

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