Brand Manager - Fast Moving Consumer Health Brand
- Recruiter
- Tarsh Partnership
- Location
- West of London/M4 Corridor
- Salary
- c.£45K-£50K + Car Allowance + Bonus
- Posted
- 01 April 2018
- Closes
- 30 April 2018
- Ref
- TL884600
- Job Function
- Brand / Product
- Contract Type
- Permanent
- Hours
- Full Time
Brand Manager - Fast Moving Consumer Health Brand
c.£45K-£50K + Car Allowance + Bonus
West of London
TL884600
Head west of London for this challenging and interesting opportunity to work on a major OTC healthcare brand - a must-stock brand across pharmacy and grocery retailers. Working in a dynamic team, you'll play a key role in developing the brand strategy and plans; managing day-to-day brand building initiatives; driving innovation and brand stretch projects and managing A&P activity, including ensuring media budgets are well managed and deliver a good return on investment. Using market insight and internal sales data, you'll monitor brand performance on an ongoing basis - flagging issues and opportunities for the brand, and making recommendations for action. If you are looking to make the step up to a BM role or you are already operating at BM level and are seeking a new challenge, call us now for more details.
Key responsibilities for this role
- Contributes to the development of the annual brand activation plan
- Deliver key elements of the activation plan
- Tracks and analyses brand/product performance and trends
- Actively contribute to brand team culture with focus on delivering with excellence
- Support the development of NPD and commercial innovation pipeline and rollout plans
- Collaborate with agencies to deliver creative assets and media plan
Our Ideal Candidate
With a robust background in FMCG, personal care or OTC marketing, you'll have already gained broad experience across the marketing mix, ideally having developed a brand plan, managed promotional initiatives and been involved in media selection, packaging design, NPD, consumer insight and digital marketing. You'll have a solid grasp of the UK market, ideally with an understanding of both the grocery and pharmacy channels and will be looking for a new challenge in which to show your flair and get some solid achievements under your belt. In what is a dynamic and busy environment, strong commercial acumen, interpersonal and project management skills are essential, together with a good understanding of major PC programs. OTC marketing experience would be advantageous but is not essential.
Client Profile
A highly successful global business, our client has a portfolio of well-known consumer brands available within pharmacy and grocery retailers. With a commitment to substantial brand investment and a strong, continuous pipeline of innovation, opportunities to demonstrate your skills and build a longer-term career are excellent in what is an open minded, collaborative and fast paced culture.
The Tarsh Partnership is committed to finding the right roles for talented candidates. We are a leading name in marketing recruitment and have significant marketing recruitment experience working with brand management, communications, category management and insight/research specialists. If you would like to discuss this role, please contact Adam Tarsh now. adam@tarshpartnership.co.uk