Senior Marketing Executive - Charity

England,West Sussex
22 March 2018
19 April 2018
Hannah Denhart
Job Function
Contract Type
Full Time
The Senior Marketing Executive will be responsible for the delivery of legacy TTL campaigns and communications. This will include DRTV, online and offline campaign management, content development and events.

Client Details

My client is a national charity with a strong public awareness. A welfare organisation that has been successfully running for almost 200 years.


The successful Senior Marketing Executive will be responsible for:

* Developing the legacy campaign strategy with the support of the Supporter Development Manager
* Devising and implementing new legacy fundraising initiatives
* Controlling and coordinate legacy acquisition campaigns including DRTV, digital and face to face channels
* Ensuring the fundraising campaign processes are followed
* Briefing agencies/suppliers to produce legacy marketing campaigns, literature or content
* Working with the media agencies
* Identifying new opportunities
* Supporting a direct report with their day to day activity and deliverables
* Managing the database of contacts and complying with the GDPR policies and procedures
* Obtaining competitive quotes, raise purchase orders and interrogate and approve supplier invoices
* Monitoring and reviewing campaign costs against budgets


In order to be considered for this role you must have:

* A degree or CIM/IDM qualification
* Previous experience or DRTV and digital campaign management
* Experience managing a direct report
* Previous legacy fund raising experience would be highly beneficial
* Previous agency management experience
* Events management experience
* Excellent communication skills
* Experience using a CRM system/managing a large database of contacts
* Empathy for the cause
* Initiative
* Ability to travel in the UK and a current valid driving license

Job Offer

Salary based on experience + benefits

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