Communications and External Relations (CER)
Communications and External Relations bring together the main areas involved in leading the University's strategic positioning and profile. Engaging with students, staff and stakeholders, we promote the University's excellence in research and education, and ensure its profile is communicated in a consistent way. We take an innovative and creative approach to our work and are at the forefront of new and best practice in communications, marketing, and stakeholder and customer service.
The University of Essex is looking to appoint an Advertising Officer to sit within the marketing and Student Recruitment (MASR) team.
Duties of the Role
The Advertising Officer will be responsible for the planning, management and execution of all departmental and student recruitment advertising across the University and to do this you will work with our advertising agency and MASR colleagues.
Preparing campaign briefs, advertising copy, and creative and digital assets for a variety of channels feature highly in this role, along with monitoring and assessing campaign performance, discussing and improving in-campaign adjustments and undertaking campaign analysis.
You will also be responsible for managing relationships with external advertising agencies, understating the strategic context and key objectives of campaigns and working closely with the Social Media Campaigns Officer to assist with the execution of social media aspects of campaigns.
Qualifications and Skills required
The successful candidate will be educated to degree level or equivalent. You need experience of coordinating multichannel campaigns, and to be adept at juggling multiple priorities. You will work with stakeholders across the University therefore your ability to build effective working relationship is also central to delivering successful campaigns.
You will be required to have a strong track record creating online advertising campaigns and have significant experience of copywriting for advertising purposes. It is essential that the post holder has experience of using PhotoShop to create digital assets, a creative flair for design and excellent attention to detail.
At the University of Essex internationalism is central to who we are and what we do. We are committed to being a cosmopolitan, internationally-oriented university that is welcoming to staff and students from all countries and a university where you can find the world in one place.
Please visit our website (http://www.essex.ac.uk/vacancies/) for a full job description, person specification and more information relating to this post.
We recommend you read this information carefully before making an application. Applications should be made on-line, but if you would like advice or help in making an application, or need information in a different format, please telephone the Resourcing Team (01206 874588 / 873521/ 873461).
Closing date: 25 March 2018
Interviews are planned for: 17 April 2018