Marketing and Communications Manager

England,West Yorkshire
£30000 - £40000 per annum
05 March 2018
02 April 2018
Freddie Stroud
Job Function
Contract Type
Full Time
Manage the businesses marketing and communications activity.

Client Details

The company is an independent family run business who sell to over 60 countries across the globe.


- Collate market information, trend data and undertake market research to deepen the understanding of market sectors in order to support the development and implementation of the business strategy.

-Manage the creation and execution of the marketing communications plan and promotional media/designs, in conjunction with the Sales & Marketing Director.

- Manage and develop the content of the websites ensuring that they are accurate and regularly updated to optimise on-line communication platforms. Explore and deliver new communication channels; drive E-marketing plans including novel communication routes.

- Manage the business activity and content on selected external databases, directories and sales agents' websites, ensuring that regular updates are made to optimise on-line communication.

- Develop and manage relationships with external PR/media contacts. Increase the profile of the marketing and technical expertise by developing and implementing effective publicity and PR campaigns.

- Lead the development of annual plans to incorporate conference and exhibition attendance. Support the planning, preparation, execution and review of global trade exhibitions ensuring promotional focus and branding meets the agreed strategic marketing objectives.

- Strengthen the value proposition for the product range, seek opportunities for differentiation and ensure effective communication to the market. Develop sales literature and tools to support the sales team in promoting the product range.

- Attend relevant industry conferences as required to maintain a knowledge base, acquire customer/competitors information and general market feedback.


-2 years + experience in a marketing and communications role

- Events management experience would be advantageous

- Knowledge of media and marketing strategy

- Good analytical skills

- Degree educated

Job Offer

A permanent position working for a superb family run business with a competitive package.

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