Senior Marketing Executive

Location
England,Berkshire,Bracknell
Salary
Negotiable
Posted
26 February 2018
Closes
22 March 2018
Ref
13900644/001
Contact
Amy Dorman
Job Function
Marketing
Contract Type
Temporary
Hours
Full Time
Senior Marketing Executive position to assist with designing and executing a successful marketing plan for the assigned regional/country area.


Client Details

Fast-paced global software company


Description

Lead Generation - design and execute localised inbound and outbound field marketing plans to ensure monthly and quarterly lead generation objectives are met

Online Marketing - Drive content syndication, online advertising and other web-based lead generating initiatives to support regional targets

Events - Design and manage bespoke prospecting events and customer summits, seminars, workshops and networking forums tailored to different audiences

PR - Work closely with external PR agency to manage media/PR plans, create customer case studies, interviews etc.

Analyse success - responsible for tracking and measurement of inbound and outbound leads and opportunities, contribution to pipeline and ROI. Experience working with Salesforce.com is a plus


Profile

* A strong positive attitude with a willingness to get stuck in

* 5 years field marketing experience within a B2B software or technology organisation

* Proven experience in running and managing prospect and customer events

* Strong experience in on-line and email marketing processes and technologies

* Experience with sales and marketing automation systems - Salesforce and Marketo a plus

* Excellent English language skills, both spoken and written (another European language such as German or Finnish would be a distinct advantage)

* Self-starter, able to work with minimal supervision

* Ability to effectively communicate at all levels within the organisation

* Ability to achieve goals in a fast-paced, high growth and high pressure environment


Job Offer

Competitive daily rate with the view to start immediately

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