Web Analyst - Digital Analytics - Leading Digital Agency | Up to £27K

Brighton, East Sussex
Up to £27,000 + + Benefits Package + Awesome Perks
22 February 2018
23 March 2018
Job Function
IT / Technical
Contract Type
Full Time

Web Analyst - Digital Analytics - GA / GTM - Leading Digital Agency
Up to £27,000 + + Benefits Package + Awesome Perks

++ An exciting career-development opportunity for a statistical and inquisitive candidate with a background in Web Analytics to join a trusted and fast-growing industry player ++

Who we are:

We are leading education-specialist digital marketing agency providing advertising, creative, insights & analytics, strategy and technology solutions to universities, colleges, schools, local authorities and children's services globally.

We are 150 strong with offices in Brighton, Portsmouth, London, China and New York.

In 2017, we created and ran digital advertising campaigns in over 100 countries, for clients from 15 nations.

The Web Analyst Opportunity:

As a Web Analyst you will get to work across a multitude of projects, from auditing, setting up and configuring tracking and tags across clients' websites, to building reports and dashboards, and training internal and external stakeholders in the usage of analytics packages.

We use a range of technologies to track user actions, campaign conversions and online activity, such as: Google Tag Manager, Google Analytics, DoubleClick, Akero & Calltracks. Experience working with these tools, especially GTM, would be an advantage, however training on all of these will be provided when you start with us. An ideal candidate will already have a basic understanding of HTML/CSS, JavaScript, and the DOM.

Day-to-day you will primarily work alongside fellow Web Analysts and the Web Analytics Manager assisting with web analytics implementation and related projects. Your responsibilities will also include communicating with clients, producing supporting documentation, helping to manage projects, and training internal and external stakeholders in analytics packages.

Web Analyst Key Tasks and Responsibilities:

+ Implement tracking and advanced Google Analytics features using Google Tag Manager
+ Implement and set up Google Analytics accounts, including advanced features
+ Build reports and dashboards using built-in tools within Google Analytics and Google Data Studio
+ Set up custom JavaScript tracking tags for collecting web use data
+ Regularly produce content, i.e. blogs and webinars, around website tracking
+ Collaborating with the Web Analytics Manager in presenting training courses about GA and GTM, with the goal to eventually present alone

Web Analyst Requirements:

// Education and Training:

+ Degree educated (or equivalent work experience)
+ Training on ad serving and tracking solutions including Google Tag Manager and DoubleClick Campaign Manager
+ GAIQ qualified would be an advantage

// Knowledge and Experience:

+ Minimum 1-2 years working in the Web Analytics field
+ Knowledge of Google Analytics & Google Tag Manager
+ Excellent Excel knowledge
+ Confidence in public speaking and/or training, or a willingness to be mentored
+ Use of Google Analytics 360 would be an advantage
+ Experience of using other analytics packages e.g. Mixpanel, Adobe, Webtrends would be an advantage
+ Knowledge of HTML/CSS, JavaScript, and the DOM would be an advantage
+ Good knowledge of website ux best practice would be an advantage

And what's in it for you?

As well as a unique working and reward environment, with 20% of all profits shared bi-annually, we also treat our staff to; 25 days' holiday, cycle to work scheme, flexi-time, pension scheme, gym or travel subsidiary, childcare vouchers, birthdays off and fresh fruit and fantastic local cakes! And finally, we take care of your career, personal development is at our core and everyone has a tailored progression path designed to suit you.

You may have worked in the following capacities:
Junior Digital Analyst, Graduate Web Data Analyst, eCommerce Data Analyst, eCom Retail Analyst, Statistician, Customer Analytics Analyst, Junior Web Analytics Analyst, Junior Web Optimisation Executive, Web Analytics Intern, Digital Analytics Executive, Google Analytics Executive,

Interested? Just Apply Below...

...But first a little formality. By applying you explicitly consent to us processing & passing your application to our client for review for this vacancy only. If your skills match the role you will hear back from us within 2 business days. If you have any pre-application questions please contact us quoting the job title & ref. Good luck, Team RR.

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