Assistant Brand Manager

England,West Yorkshire,Leeds
£22000 - £24000 per annum
19 February 2018
19 March 2018
Gavin Wingfield
Job Function
Brand / Product
Contract Type
Full Time
Michael Page are proud to be representing this superb, global FMCG brand based in Leeds. They are seeking an ambitious Assistant Brand Manager to join their established Marketing team, working on well known food brand.

Client Details

This business is a successful, branded food manufacturer, who's products feature prominently within the Top 4 supermarkets and Convenience sectors. Innovation is at the heart of this business - creating an appealing opportunity for anyone joining the team to put their own mark on the products and grow the brand even further.


The main purpose of the Assistant Brand Manager role is to assist in the development and implementation of profitable consumer focused strategies for the specified brand/sub brand.

This may include:

* Being able to fully understand the brand/sub brand proposition, personality, target consumers, products and procedures.

* To assist in the management of designated brand projects from concept to launch.

* To provide input and assistance in the development and execution of the annual brand plan in line with the brand proposition and to assist the achievement of brand and commercial objectives.

* To support brand performance tracking and competitor tracking to ensure that the SBM has sufficient insight to formulate strategies to deliver brand objectives.

* Work with cross functional teams (sales, category management, npd, international colleagues) as necessary to support the achievement of brand and commercial objectives.

* To work effectively with UK advertising, media, design, sales promotional, research digital and PR agencies with specified budgets to ensure achievement of brand targets.

* To provide support to the sales team on all brand activities.

* Be a key point of contact for sales team and other stakeholders for ad hoc requests, support and communication of brand strategy.

* Co-ordinate consumer response campaigns, including on pack promotions, collector schemes, licence deals, liaising with appropriate marketing agency to ensure that consumers are satisfied and able to participate in marketing programmes.

* Drive internal communications about the brand, engaging employees, ensuring regular update for all UK sites.

* Responsible for the legal duty of care owed to all employees and others.

* Responsible for understanding the relevant requirements of the health and safety policy.

* Responsible for the safety, legality and quality of all the products and processes within the remit of the role.


The successful Assistant Brand Manager will possess the following:

* Commercial understanding and analysis
* Comfortable working with external agencies

* Logical yet creative approach to problem solving

* Strong and confident communicator - written and verbal

* Attentive to detail

* Comfortable working within complex international multi-stakeholder environments

* Good written and verbal communication skills

* Creative solutions / innovative

* Well organised

* Adaptable/flexible and able to work to tight deadlines.

* Ability to influence with well reasoned logical argument

Job Offer

On offer for this role is a competitive salary of up to £24,000 per annum, dependant on level of experience. In addition to this is an excellent benefits package including 35 days holiday per year (inc. Bank Holidays) - circa 2 days higher than the market average.

Also, the progression opportunities at this business are second-to-none. Whether your ambition is to progress into other specialist areas, within your current specialism or even transfer internationally... this business can offer you all of that.

Please don;t delay if this role is of interest and suits your experience.

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