Interim Marketing Insight Manager

Location
England,Merseyside,Liverpool
Salary
£40000 - £45000 per annum
Posted
16 February 2018
Closes
17 March 2018
Ref
13898466/001
Contact
Pete Cassidy
Job Function
Marketing
Contract Type
Temporary
Hours
Full Time
My client are looking for an Interim Marketing Insight Manager to join them as soon as possible to fulfil an 18 month contract. Being able to start at short notice will be desirable.


Client Details

My client are an FMCG business based in Liverpool.


Description

Key responsibilities for the Interim Marketing Insight Manager:

* To assemble and analyse weekly reports relating to the EPOS tracker as well as conducting and reporting on a full review on a quarterly basis.
* To complete retail pricing audits for both major multiple and small stores from online data and occasional store visits.
* To conduct category reviews and Dunnhumby reviews on a quarterly basis as well as conducting seasonal reviews (e.g. Easter, Christmas, etc) when required.
* To create a monthly business dashboard comprising key commercial indicators.
* To create a full market overview to present to the senior team on a bi-annual basis as well as delivering presentations to the customer as and when required.
* To own and deliver all externally commissioned market research projects.
* To control the market data budget (Kantar, Dunnhumby, Retailer EPOS, IGD).
* To analyse and report on online survey results.
* To conduct gap analysis reviews.
* To manage, maintain and develop the competitor database.
* To provide insights, data, financial summaries to the product strategy team on a regular basis.
* To track and report on marketing campaigns.
* To provide data and insights analysis on foodservice.


Profile

The ideal Interim Marketing Insight Manager will be:

* Educated to degree standard in a Marketing-related subject.
* Strong organisational and admin skills including excellent knowledge of Microsoft Office.
* Notable professional experience in market research/data insight analysis with a solid background in leading various methods of research and market data analysis.
* Experienced and comfortable working in a fast-paced, fast-changing environment.
* Confident, personable, enthusiastic and energetic, taking pride in everything they do with specific strengths in creative problem solving and a strong business acumen.


Job Offer

The Offer: £40,000 - £45,000 or equivalent day rate.

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