CRM Manager - MAT Cover

£30000 - £40000 per annum
12 October 2017
09 November 2017
Pete Cassidy
Job Function
IT / Technical
Contract Type
Full Time
A growing retail business based near Warrington is looking for a CRM Manager to join their team to cover a period of maternity.

Client Details

My client are a retail business based near Warrington.


Key responsibilities of the CRM Manager - MAT Cover:

* Create, develop and execute the CRM strategy across all key customer segments globally working closely with the regional marketing teams to address market specific opportunities and customer nuances
* End-to-end project management of CRM projects
* Set and monitor KPIs for customer retention and build multichannel programmes to achieve these targets including email, direct mail, using customer care teams, paid social, personal shopping teams and onsite targeted marketing
* Provide strategic input into the scoping of marketing partnerships across the business
* Work with the wider teams on cross business initiatives aimed as growing group customer base and loyalty
* Manage and set the CRM budgets with a view on maintaining value


The ideal CRM Manager - MAT Cover:

* Excellent ability to work across multiple teams
* Extremely strong customer focus - prioritises customer experience above everything else
* Previous experience in a CRM role
* Solid analytical background
* Excellent communication skills and ability to present complex data clearly to stakeholders

Job Offer

CRM Manager - MAT Cover Offer - Up to £40,000

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