Senior Marketing Execuitive

£30000 - £35000 per annum + bonus + bens
06 October 2017
04 November 2017
Hannah Denhart
Job Function
Contract Type
Full Time
Senior Marketing Executive needed to manage the overall marketing plan and lead the channel optimisation strategy. Driving acquisition across multiple channel to optimise the customer journey.

Client Details

My client is a market leading business specialising in Pet Insurance. Offering a range of products to suit any pet owner, their comprehensive cover gives their customer peace of mind and lifelong cover. As they go through a period of growth and transformation they are looking to expand their marketing team and optimise their marketing activity.


The successful Senior Marketing Executive will be responsible for:

* developing the marketing plan and implementing direct, multi-channel acquisition activity

* reporting on the success and challenges of marketing activity and suggesting best action
* optimising the customer journey
* creating web content
* managing aggregators and ensuring key targets are met
* implementing long-term strategic marketing plans
* creating meaningful customer focused communications (email and print)
* taking marketing activity from concept to delivery


The successful applicant will have:

* a passion for marketing and the product portfolio
* a broad range of marketing skills both on and offline
* worked in a similar financial services business/regulatory business
* B2C marketing experience
* ideally worked with aggregators in a previous role
* knowledge of the digital landscape and know how to manage a digital agency (PPC, SEO)
* excellent verbal and written communication skills
* an interest in User experience or Wordpress would be beneficial but not essential

Job Offer

up to £35,000 + bonus and benefits

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