Email Marketing Manager
Email Marketing Manager, Hitchin -
Are you an experienced Email Marketing Manager looking for an exciting new challenge? Do you have experience managing a sizeable CRM database? Are you comfortable implementing targeted email communications campaigns and analysing the results? Then this could be the opportunity you've been waiting for…
Our award-winning client is currently searching for a passionate and ambitious Email Marketing Manager to join their busy and growing team in Hertfordshire. This is a pivotal role, which will see the successful candidate driving the new CRM strategy for the business and ensuring the continued success of the customer retention programme. You will need to have proven, hands-on experience managing a CRM database of over 2 million records and developing targeted and personalised email marketing and SMS campaigns. Confident, organised and meticulous, you will need to be able to think on your feet and ensure the CRM strategy is constantly evolving to meet the needs of the business. With at least 4 years' experience already under your belt in a similar role, you will be leading the CRM strategy for the business; from research and initial data analysis, through to segmentation, execution, split testing and post-campaign reporting.
As Email Marketing Manager, you will be an integral part of the team, driving the new CRM strategy forward and ensuring our client remains the key player in their industry. You will be responsible for devising and implementing targeted and personalised email communications to drive traffic to the company's website and to support conversion. Working across email marketing campaigns, direct mail and SMS marketing, no two days will be the same as you help to shape and execute the customer communications strategies across all channels. You will be comfortable handling and analysing vast quantities of data and interpreting the results to produce actionable insights for future activity. This is a hands-on and varied role where you will be able to have a real impact on the future direction of the business.
This is a fantastic opportunity for an experienced Email Marketing Manager with hands-on campaign experience, looking for a new challenge with a well-established, market-leading business with excellent opportunities for development and progression.
Due to the location of their offices in Hertfordshire, this role is commutable from Hitchin, Stevenage, Welwyn Garden City, Cambridge, Luton, Bedford, Letchworth, Hatfield, Royston, Harlow, London, St Neots and St Albans.
For registration purposes please could you let us know where you are currently based or which locations you are considering as well as your required salary and notice period.
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Brand Recruitment offers the services of an employment agency for permanent work. Visit Brand Recruitment online http://www.brandrecruitment.co.uk/ to apply for other key marketing jobs in the Central and Eastern region. If you have not heard back from us within seven days please assume that your application has not been successful.