Campaign Marketing Manager

Recruiter
Location
England,London
Salary
£200 - £350 per day
Posted
03 October 2017
Closes
31 October 2017
Ref
1629308
Contact
Rosanagh Gallivan
Job Function
Marketing
Contract Type
Contract
Hours
Full Time
Marketing Campaign Manager sought for one of the worlds leading information technology and services companies.

You will be responsible for planning and implementing a full range of marketing campaigns to drive quotes, conversion to sales, minimise sell cycles and optimise ROI. You will be working closely with cross-functional teams to drive demand generation that contributes measurable outcomes.

Key responsibilities:

* Initiate and develop end-to-end data-driven online/offline campaigns.
* Develop and deliver acquisition plans with a focus on improving leads.
* Consider a full mix of marketing channels, be aware of new channel opportunities and create multi-channel campaigns.
* Efficiently manage the Campaign budget.
* Manage day-to-day relationships with agencies.
* Continuously test, monitor & optimise the effectiveness of all lead nurture & events campaign workflows.
* Recommend workflow processes to increase the efficiency & productivity of the marketing organisation.

Essential knowledge and skills:

* Proven Campaign Marketing experience and knowledge of automation platforms (Eloqua / Marketo preferred)
* Analytical skills and an entrepreneurial approach to spot and act on opportunities to drive increased performance.
* Experience with CRM systems and business intelligence tools.
* Solid grasp of Social Media, SEO strategy techniques and paid search.

You will be knowledgeable within the market and have the ability to be part of a team driving the agenda for designing, implementing and testing of lead-generation programmes, lead-nurturing programmes, lead scoring and automated communications programmes.

Please do not hesitate to apply today if you fulfil the requirements and are on the lookout for your next exciting opportunity!

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