Digital Marketing Manager - Acquisition!

Recruiter
Location
England,London
Salary
£45000 - £60000 per annum
Posted
19 September 2017
Closes
18 October 2017
Ref
1629174
Contact
Clare Humphreys
Job Function
Marketing
Contract Type
Permanent
Hours
Full Time
Want to be part of a fast moving, entrepreneurial culture which will challenge you? I'm looking for a Digital Marketing Manager to drive acquisition for a Fintech brand. This is possibly THE most exciting area of Digital Marketing and a fantastic opportunity to make an impact!

RESPONISBILITES

* You will be an expert at: Paid Search, SEO, Paid Social, Social, Display, Affiliate, aggregators, Email and SMS
* You'll plan and implement digital marketing which is fully integrated with all channels.
* Implement a highly targeted digital marketing which will help you achieve challenging cost-per-acquisition targets.
* You will be challenged with identifying and implementing new cost-effective digital channels.
* You will effectively manage on-going agency relationships and be equipped to run an agency selection, completing full tender processes.
* Work with the Marketing Analyst to setup analytics software, Adobe Analytics and Google Analytics
* You will have an unrelenting focus on net-conversion-rates and your initiatives will significantly increase conversion



EXPERIENCE

* Master of Microsoft Office, particularly Excel and Powerpoint
* Avid user of analytics software, namely Adobe and Google
* Understanding of bid management and bid optimisation software
* Experience with test and learn tools and disciplines, Visual Website Optimiser (Wingify) or Adobe target
* Adept at using content management systems, specifically Umbraco
* Expert at producing engaging content
* Good communication skills, ambitious and hardworking

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